LASSWELL PROPAGANDA TECHNIQUE IN THE WORLD WAR PDF

He is also known for his book on aberrant psychological attributes of leaders in politics and business, Psychopathology and Politics, as well as for another book on politics, Politics: Who Gets What, When, and How. Lasswell studied at the University of Chicago in the s, and was highly influenced by the pragmatism taught there, especially as propounded by John Dewey and George Herbert Mead. However, more influential on him was Freudian philosophy, which informed much of his analysis of propaganda and communication in general. He analyzed Nazi propaganda films to identify mechanisms of persuasion used to secure the acquiescence and support of the German populace for Hitler and his wartime atrocities. Always forward-looking, late in his life, Lasswell experimented with questions concerning astropolitics , the political consequences of colonization of other planets, and the "machinehood of humanity". Lasswell introduced the concept of a " garrison state " in a highly influential and often cited article originally published in the American Journal of Sociology.

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He is also known for his book on aberrant psychological attributes of leaders in politics and business, Psychopathology and Politics, as well as for another book on politics, Politics: Who Gets What, When, and How. Lasswell studied at the University of Chicago in the s, and was highly influenced by the pragmatism taught there, especially as propounded by John Dewey and George Herbert Mead.

However, more influential on him was Freudian philosophy, which informed much of his analysis of propaganda and communication in general. He analyzed Nazi propaganda films to identify mechanisms of persuasion used to secure the acquiescence and support of the German populace for Hitler and his wartime atrocities. Always forward-looking, late in his life, Lasswell experimented with questions concerning astropolitics , the political consequences of colonization of other planets, and the "machinehood of humanity".

Lasswell introduced the concept of a " garrison state " in a highly influential and often cited article originally published in the American Journal of Sociology.

It was a "developmental construct" that outlined the possibility of a political-military elite composed of "specialists in violence" in a modern state. Similarly, his definition of propaganda was also viewed as an important development to understanding the goal of propaganda.

He inspired [6] the definition given by the Institute for Propaganda Analysis : "Propaganda is the expression of opinions or actions carried out deliberately by individuals or groups with a view to influence the opinions or actions of other individuals or groups for predetermined ends through psychological manipulations.

The benefit of this contribution is that he was able to engage in another method of research — content analysis. By being able to use preexisting data, he was in a position to show that his work was not purely positivist but also stepped into the realm of interpretivist as well — helping him to come together in studies of personality and culture in tandem with his political behavior research.

This is because content analysis cannot study effects. While this was a weakness, he did develop content analysis as a communication tool that is still utilized today. Defining public policies as government decisions with an emphasis on the bond between policy goals and policy means used to compose policies. Leo Rosten included an appreciation of him in "People I have loved, known or admired". He pioneered in content analysis methods, virtually inventing the methodology of qualitative and quantitative measurement of communication messages propaganda messages and newspaper editorials, for example.

His study of political and wartime propaganda represented an important early type of communication study. The word propaganda later gained a negative connotation and is not used much today, although there is even more political propaganda. Propaganda analysis has been absorbed into the general body of communication research. He introduced Freudian psychoanalytic theory to the social sciences in America. Lasswell integrated Freudian theory with political analysis, as in his psychoanalytic study of political leaders.

In essence, he utilized intraindividual Freudian theory at the societal level. He helped create the policy sciences, an interdisciplinary movement to integrate social science knowledge with public action.

The social sciences, however, generally resisted this attempt at integration and application to public policy problem.

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